How to hold yoga hostage for 12 years
Sell subscribers information to other corporations through newsletter offers and/or direct sale of newsletter list's.
Have blog farms to help create and manage meaningless PR "buzz" which promotes more meaningless generic chatter in made in meaningless half-statements - which are creates blog posts made by unassuming people who are unfamiliar with the terms inflated false-ego predominance for market-share.
Not answer subscribers direct credentialing questions when specifically asked.
Not respond, which means not return phone calls, when yogis call them from New York (NY For Yoga) or Virginia (Virginia Yoga Teachers) as the local state governments are closing in on on taxation... (allegedly because Yoga Alliance stays impartial to their subscribers, and it is "not their place to comment or interfere... however they claim to always have been "in" the business of "yoga credentialing") (hi - that is a total copout)
Quickly jumped at the chance to help Texas "continue" the fight for Yoga Credentialing, after the regulation fight had already been established.... but mainly because they could not be directly blamed for Texas Yoga Regulation.
Admitted in public that Yoga Alliance credentialing is worthless, and went on to say that how "they" (Yoga Alliance) survived for this long is nothing short of a miracle. (actually brow beating customers into renewal under misrepresented "false pretenses" by completely misleading and debasing the Yoga Alliance Subscribers.)
Consistently down played yoga credentialing in America since their formation in 1999.
John Matthews falsely denied knowing "anything" about Yoga Alliance's involvement in Yoga Regulation which was specifically regarding New York and Virginia.
John Mathews and Lynn Bushnell specifically asked Mark Davis to inquire about yoga credentialing in the United States - and the former President of Yoga Alliance, not only did as requested, but also called a large number of States and "educated them" on what role Yoga Alliance played in Yoga Credentialing and requested they adopt the 200/500 hour credentialing process when they are ready.
the foundation which Yoga Alliance is built upon is the opposite of what most professional yoga endorse. People like, for instance, the misrepresentation of yoga in America by making the standards for being a yoga teacher so low that now the market is flooded with the meaningless badge "RYT 200." (which they own the trademark for) (which is completely ludicrous since it is worthless)
Are hoping that Us Yoga Teachers will forget how they have taken them for granted.
It is a common CHEAP marketing ploy to pay money to other non-profits (Lance Armstrong) and specific blog farming businesses to have them blog about how great Yoga Alliance is ... because we already know that "Yoga Alliance" is GREAT! We just aren't sure what they do exactly.
Never mind that John Matthews statements on the Texas Yoga Conference Audio files completely contradicts the information he what he says earlier at the New York Conference.
Never mind that Yoga Alliance has wasted 12 years to finally admit that their credentialing process - is FLAWED.
Never mind that Yoga Alliance has not been accountable to the yoga teachers that they allegedly serve for 12 years, and still collected money for them. Hmmm. Like, why? To what end, and what was the real purpose of lowering the standards of yoga. How does that translate into the Yoga Alliance Mission of supporting Yoga??
Never mind that for twelve years of business Yoga Alliance has fostered their corporate relationships - and have nothing else to show for it.
Never mind that until Yoganomics.net forced Yoga Alliance to explain - on record - their reasons for misappropriating their mission and buinsess relationships - they NEVER commented on regulation, credentialing and until recently - like the last eight months - never called anyone back.
Never mind that until yoga teachers took matters into their own hands and completed all of the hard work, Yoga Alliance is attempting to take all the credit for the work they didn't do.
Never mind that John Matthews and Lynn Bushnell originally ordered Mark Davis to inquire to Wisconsin about Yoga Regulation and later blamed him and eventually fired him for it.
Never mind that Yoga Alliance failed to secure their own yoga monopoly on yoga credentialing and later distanced themselves by playing both sides of the political yoga credentialing coin.
Never mind that Yoga Alliance was founded in 1999, and John Matthews came to work for Yoga Alliance in 2004, which means he has been with them for over seven years.
Never mind that Yoga Alliance keeps pushing yoga regulation off on Ex-YA President Mark Davis and Jeannine Frest, who directly took their orders from the Board of Yoga Alliance which also included John Matthews.
Never mind that Yoga Alliance has continued to lie to not only their own subscribers and the yoga public in general.
Never mind that there is a "Valid Until Date" on every Yoga Alliance 200/500 hour registered certification, engineered in a pavlovian response to get subscribers to renew.
"Yoga Alliance enhances your credibility as
a yoga professional ...."
At the Texas Yoga Conference, John Matthews said Yoga Alliance could manipulate the "Yoga Market-Share."
Let us examine how "Yoga Alliance" manipulate the "yoga market-share." Exactly, how would you guess that Yoga Alliance manipulates yoga?
“Blog Farming is the process of creating Blogs which are intended for a purpose other than adding value for its readers. Most of the blogs created contain duplicate content or content which do not add any value.”
The Manipulation of the Yoga market-share means that Yoga Alliance can, and will:
Yoga Alliance has collected yoga teachers' information and money for 12 years and have absolutely nothing to show for it.
In thier own words they have confirmed Yoga Alliance's credentialing is meaningless, have moved from PA to VA on their subscriber's dime, refused to take responsibility for their role in Government Yoga Regulation, still will not return calls when the yoga teachers call, pay money to Lance Armstrong and other generic Web Blog Farms to promote Yoga Alliance PR to manipulate impressionable minds to believe that they are associated with popular and meaningful causes, manipulate subscribers into believing they are getting a "worthwhile" service - even though it was only after Brian Castellani began calling our business practices into question, that they began altering their bad actions.
Yoga Regulation is in Nebraska, Utah, Michigan, Arizona, Washington State... has already happened and failed in New York and Virginia - NOT because of Yoga Alliance *BUT* because yoga teachers stood together when while Yoga Alliance was absent.
The ideal of what yogis want is a form of childhood mythos in relation to the outside world. It is unfortunate that Yoga Alliance will never be the benevolent voice that guides yoga, but rather a misguided voice leading innocent yogis to a monetized, proprietary and incomplete education failure.
John Matthews statement's about Yoga Alliance has specifically impeded Yoga Teachers ability to make more money for themselves by down playing yoga the importance of education - and as much as yoga practitioners may think they want to stay out of "Government regulation," the American Medical Association will change all that.
Why? Because yoga is already being used in the medical professional world as a way to rehabilitate, yoga Teachers are not getting paid for it. In Louisiana a yoga teacher will get paid $50.00, while the insurance company gets paid $175.00 - The American Medical Association will see to it that they extort their fair share of financial revenue, as will the insurance companies, and the Yoga Alliance Blue Dog Dems are biding their time to be in the middle of it, which has been their goal all along.
Yoga regulation and licensing is still happening in Missouri, Texas, Louisiana and soon other states.
John Matthews, delinquent president of Yoga Alliance, after admitting that Yoga Alliance credentialing was not worth anything, said:
Yes... it true... Yoga Alliance credentialing isn't worth anything, but wait, things are on the way!
John Matthews - who has been quoted in NY, as stating the fabrication: We (Yoga Alliance) had no idea about yoga Regulation... I only began working for in 2010.
Until Yoganomics proved that John Matthews started contracting with Yoga Alliance in 2004, he again changed his story.
(And we are still wondering how rubber stamping paperwork can cost that much.)
Yoga Alliance cannot stop telling falsehoods, nor can they tell the truth. How long does yoga need to put up with cover up - after - cover up - from Yoga Alliance before we realize we need to take care of it ourselves?
The weight of the ever present "never mind" in John Matthews version
Why does it really matter?
Most likely if a yoga teacher is only will never register for a yoga credential and what I write will not impact you at all.
However, if you believe that yoga, along with other Eastern and Indian modalities matter, then realize that Yoga Alliance is profiting from our own lack of responsibility to one another. The accountability of having one teacher putting their stamp of approval on another teachers training are a memory of yesterday.
We are the few in yoga who took a stand, while most of the corporate yoga entities decided it was more important to protect earnings and continue selling client lists than talk about what was actually happening.
A dozen Non-Profit Board Members Does Not Represent The Whole of Yoga. We Do Not Need More Sequestered Propaganda.
Yoga needs Tangible Truth! These events only signify that there needs to be more discussion with active yoga teachers who want to participate in the future of world wide yoga, and not fear the inevitable unknown.
Yoga Teachers need a way to set their own standards, without the disconnected good ole boys from Yoga Alliance.
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